RT Journal Article SR Electronic T1 Pharmaceutical marketing—greater than the sum of its parts? JF Drug and Therapeutics Bulletin JO Drug Ther Bull FD BMJ Publishing Group Ltd SP 147 OP 149 DO 10.1136/dtb.2020.000004 VO 58 IS 10 A1 Michael Wilcock YR 2020 UL http://dtb.bmj.com/content/58/10/147.abstract AB